OUGD503 COLLABORATIVE PRACTICE - FEEL GOOD DRINKS - BRIEF DISSECTION & INITIAL IDEAS

Brief dissection:

To start off I dissected the brief to get a feeling of what the brand is about, what they're asking of us as designers, and what requirements there were. I also wanted to pick out key words and phrases that they emphasise so that I can implement these into the designs as this would be what they want from us.

Initial ideas:

Developed window display idea.